
Strategic hospitality consultant.
I’ve spent the past 10+ years helping restaurants, cafés and hospitality groups across the UK and beyond launch successfully, grow sustainably, and operate profitably. My background spans kitchens in London and Paris, but these days you’re more likely to find me in the boardroom than on the pass - working with founders, operators and leadership teams to shape concepts, build systems, and solve problems.
Whether it’s a new opening, a turnaround, or planning for scale, I bring practical insight, calm leadership, and a genuine love for the industry to every project.
latest work
You’ll find my latest work, services and client stories over at armaturehospitality.com.







